Allowing the FBI access to your genetic data is now a selling point.
The at-home DNA testing company Family Tree DNA is asking customers to share their genetic data to help law enforcement solve crimes. A video featuring Ed Smart, the father of kidnapping victim Elizabeth Smart, attempts to frame the sharing of its genetic database with FBI as a positive. According to MIT Technology Review, the video will air as an ad in San Diego, where police were recently able to solve a 1979 murder after finding a link in a publicly available DNA database. The ad is part of a larger campaign featured prominently on Family Tree DNA's website.
"When the loved one is a victim of a violent crime, families want answers. There is more DNA available at crime scenes than any other evidence. If you're one of the millions of people that have taken a DNA test, your help can provide the missing link," says Smart.
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